Hahaha okay Koolaid sorry, I realize not everyones up to speed on what SL is.
Anyways, yes, I build cities, actual urban representations. People "live" there and role play together in a free form role play game I developed. My game is based around a post-apocalyptic near future with humans, vampires, lycans, demons, angels and supernatural beings as the racial types, each race has 3 specific classes, each of these classes while basically the same from race to race performs in a wildly different manner depending on racial choice. They clan up, hold territory, fight each other for dominance in the city, have huge story line designed events.
And yes these people fuck...like rabbits, sex is a major industry in Second Life.
Do they make their avatars to look like what they look like in real life? Frankly I doubt it, several of the women I do know in SL don't look like their avatars at all, in fact a lot of the girls in SL could very well be guys other than the ones I've met and found out differently. Overall I don't make it my business to care. Its all nice to look at as far as I'm concerned and I take it at face value unless the person at hand makes their 1st Life my business.
But thats just the base layer of Second Life. Avatars, Shopping, Fucking, Gambling, Role Playing...thats what the "players" do.
To me, the real "game" of Second Life is what I do, which is take the empty canvas Linden Labs gives me, and turn it into a game vision I've had for around 10 years now. And its working, its succeeding wildly and because of it I'll eventually be able to take the concept to its own platform and to the rest of the "mainstream" gaming community.
My cities have somewhere upwards of around 2000 people in them, spread out between multiple sims, at all times. While that doesn't seem like a lot in concurrency, Second Life has mostly the same capacity as a high end gaming server per sim, so around 2000 people is a lot of sims. Not to mention before I came along in Second Life and did this, there was nothing like it at all, the options were pretty much shop/fuck/gamble/dance. And because of what I did I've spawned a whole slew of "me too" sims trying to do the same thing I do. So my 2000 concurrent players may be a small number as compared to WoW and stuff like that, but if you add in all the "me too" sims that have their own player bases you're probably looking at somewhere around 20,000 players across the entire concurrent Second Life Grid and Second Life's average concurrency is around 50,000 users during peak times.
So basically what I've do is responsible, directly, or indirectly, for around 1/3rd of Second Life's entire concurrent user base at any time.
To me the game is the game design itself. Its hammering something real out of a world full of malls, casinos, strip clubs and camping chairs.
And I'm pretty much winning the game, at least my Paypal account says I am.